Key facts, as of
As of October 12, 2026, Alphabet Inc. (GOOGL) trades at $352.72, up 49.1% over the past year. Its 52-week range runs from $239.71 to $408.61; the price is 13.7% below that high. It is 13.7% below its all-time high of $408.61, reached in May 2026. Over the 10 years to the end of September 2026, with dividends reinvested, it returned +764.0%, against +312.9% for the S&P 500 (SPY). It sits 3.7% above its 200-day average of $340.22, the usual sign of a long-term uptrend. Its 30-day volatility is 22.7% annualized, which we rate medium risk. It has a trailing P/E of 17.7 and a dividend yield of 0.25%.
Cite: Portfolio Terminal, "Alphabet Inc. (GOOGL) stock analysis", 2026-10-12. https://portfolio-terminal.com/analyse/googl
Where it trades today
trading 67% of the way up its 52-week range
How the price has moved
How far it is from its record
Alphabet Inc. (GOOGL) is 13.7% below its all-time high of $408.61, reached in May 2026. Over the 10 years to the end of September 2026, with dividends reinvested, it returned +764.0%, against +312.9% for the S&P 500 (SPY).
What to weigh before acting
What Matters Now
- Ad demand, engagement trends, and the durability of monetization are usually the swing factors for the multiple.
- GOOGL is valued near its sector range at 17.7x earnings versus 17.0x for peers, so the next move likely needs a real earnings or guidance catalyst.
- GOOGL carries a beta of 1.21, which means the stock should be judged on how it affects total portfolio swings, not just on standalone upside.
- Relative performance versus META, DIS, NFLX matters here because leadership inside communication services rarely stays static for long.
Portfolio Use Case
- GOOGL is more useful for investors comparing conviction names inside communication services than for someone looking for a passive “set and forget” holding.
- This name works better as a satellite or higher-conviction growth position because it can amplify market swings in both directions.
- This page is most useful for deciding whether the stock deserves a permanent slot in the portfolio or just a place on the watchlist.
What Would Change the View
- A reset in earnings expectations or a faster peer catch-up could compress the premium valuation currently embedded in GOOGL.
- The view would need revisiting if peers such as META, DIS, NFLX start winning the marginal flow or posting cleaner operating momentum.
Methodology
- Price, market cap, beta, yield, and liquidity fields for GOOGL come from Yahoo Finance quote and summary data.
- 30-day volatility is calculated from recent daily returns and annualized using a 252-trading-day convention.
- Sector context uses stored benchmark averages for Communication Services so each page compares the ticker against a stable peer baseline rather than against the whole market.
- Peer comparisons use the Portfolio Terminal coverage set and highlight nearby listed alternatives such as META, DIS, NFLX.
Sources
- Yahoo Finance quote dataopen →
Live quote, valuation, beta, yield, and volume fields used for GOOGL. Last refresh: Oct 12, 2026, 10:36 PM.
- Portfolio Terminal methodologyopen →
Explains how analytics, refresh cadence, and portfolio interpretation work across the product.
- Peer set and coverage context
Comparative context for this page is anchored around nearby tracked names such as META, DIS, NFLX.
What Alphabet Inc. does
Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube. It is also involved in the sale of apps and in-app purchases and digital content in Google Play and YouTube; and devices, as well as the provision of YouTube consumer subscription services, such as YouTube TV, YouTube Music and Premium, NFL Sunday Ticket, and Google One. The Google…
Employees
198,933
Industry
Internet Content & Information
Headquarters
Mountain View, United States
What analysts expect
GOOGL carries a strong buy consensus from 54 analysts, with an average price target of $429.47 versus $352.72 today (+21.8%). Targets are estimates and can move quickly after earnings.
Consensus aggregated by Yahoo Finance. Targets are estimates, not forecasts.
How the business is doing
GOOGL generated $445.87B in trailing revenue (24.2% year over year), with a 54.8% net margin, and $22.67B of free cash flow, supported by $121.68B of net cash.
The numbers, year by year
| Fiscal year | Revenue | Gross profit | Operating income | Net income | EPS | Free cash flow |
|---|---|---|---|---|---|---|
| 2025 | $402.84B | $240.30B | $129.04B | $132.17B | $10.91 | $73.27B |
| 2024 | $350.02B | $203.71B | $112.39B | $100.12B | $8.13 | $72.76B |
| 2023 | $307.39B | $174.06B | $84.29B | $73.80B | $5.84 | $69.50B |
| 2022 | $282.84B | $156.63B | $74.84B | $59.97B | $4.59 | $60.01B |
When it reports next
Estimates aggregated by Yahoo Finance. Dates move and estimates change until the report lands.
Which ETFs hold it
GOOGL is in 9 of the 30 ETFs we track. It weighs most in VUG: 5.34% of the fund, holding #4 of 147.
Famous investors who hold it
GOOGL is in the latest 13F of 9 of the 15 famous investors we follow. Li Lu (Himalaya Capital) holds the most of it: 47.9% of the portfolio, position #1 of 7, as of Q2 2026. It is Li Lu's largest position.
How it sits in communication services
Media, entertainment, telecommunications, and interactive services.
The companies it competes with
GOOGL beside the communication services names it is usually measured against.
What the chart is saying
In an uptrend, pressing toward $374.81 resistance.
uptrend- Price is 1.9% above its 50-day average and 3.7% above its 200-day.
- RSI at 57 is neither stretched nor washed out.
- The nearest ceiling is $374.81 (+6.3%), the nearest floor $349.51 (-0.9%).
A description of the chart, not advice. Indicators describe what the price has done; none of them knows what it does next.
Questions people ask about it
Is GOOGL a good investment in 2026?
Alphabet Inc. trades at a P/E ratio of 17.7, with medium volatility (22.7% annualized). The stock is in a consolidation phase.
What is the risk level of GOOGL?
Based on 30-day volatility of 22.7%, GOOGL has MEDIUM risk. Beta of 1.21 indicates higher sensitivity to market movements than average.
Does GOOGL pay dividends?
Yes, Alphabet Inc. has a dividend yield of 0.25%.
How far is GOOGL from its all-time high?
Alphabet Inc. is 13.7% below its all-time high of $408.61, reached in May 2026. Over the 10 years to the end of September 2026, with dividends reinvested, it returned +764.0%, against +312.9% for the S&P 500 (SPY).
Which ETFs hold GOOGL?
9 of the 30 popular ETFs we track hold Alphabet Inc.. The largest weights: VUG (5.34%), DIA (3.96%), QQQ (3.04%), SPY (3.03%) and IVV (3.02%). Measured on each issuer's full holdings file, dated August 31 to October 1, 2026.
How much of VOO is GOOGL?
3.01%, as of August 31, 2026: GOOGL is holding #5 of 505 in Vanguard's file for VOO. $1,000 in VOO puts about $30.07 in Alphabet Inc..
Which famous investors own GOOGL?
Li Lu (47.9% of Himalaya Capital's 13F), Warren Buffett (12.6% of Berkshire Hathaway's 13F), Dan Loeb (9.46% of Third Point's 13F), Chase Coleman (8.65% of Tiger Global Management's 13F) and Terry Smith (4.64% of Fundsmith's 13F), and 4 more of the investors we follow, according to their latest Form 13F filings with the SEC (Q2 2026). A 13F lists US long positions 45 days after the quarter ends, so it can be out of date.
Does Warren Buffett own GOOGL?
Yes. Berkshire Hathaway's 13F for Q2 2026, filed August 14, 2026, lists Alphabet Inc. at 12.6% of the reported portfolio, position #3 of 26.
What is the analyst price target for GOOGL?
The average analyst price target for Alphabet Inc. (GOOGL) is $429.47 based on 54 analyst estimates, about 21.8% above the current price of $352.72. The published range runs from $340.00 to $515.00.
How much revenue does GOOGL generate?
Alphabet Inc. reported $445.87B in trailing twelve-month revenue. Revenue growth is running at 24.2% year over year. Net margin sits at 54.8%. Figures are aggregated from company filings by Yahoo Finance and refresh on an hourly cadence.
Compare GOOGL with anything
Five years side by side: what $10,000 became, how far each fell, whether they move together.