Key facts, as of
As of October 8, 2026, PepsiCo Inc. (PEP) trades at $128.34, down 7.6% over the past year. Its 52-week range runs from $123.47 to $171.48; the price is 25.2% below that high. It is 34.8% below its all-time high of $196.88, reached in May 2023. Over the 10 years to the end of September 2026, with dividends reinvested, it returned +58.8%, against +312.9% for the S&P 500 (SPY). It sits 12.6% below its 200-day average of $146.79, the usual sign of a long-term downtrend. Its 30-day volatility is 19.6% annualized, which we rate medium risk. It has a trailing P/E of 16.8 and a dividend yield of 4.78%.
Cite: Portfolio Terminal, "PepsiCo Inc. (PEP) stock analysis", 2026-10-08. https://portfolio-terminal.com/analyse/pep
Where it trades today
trading 10% of the way up its 52-week range
How the price has moved
How far it is from its record
PepsiCo Inc. (PEP) is 34.8% below its all-time high of $196.88, reached in May 2023. Over the 10 years to the end of September 2026, with dividends reinvested, it returned +58.8%, against +312.9% for the S&P 500 (SPY).
What to weigh before acting
What Matters Now
- The key question is whether steady demand and pricing discipline can protect margins even if growth stays modest.
- PEP trades at 16.8x earnings versus 21.0x for the sector, which means the rerating case depends on proving the discount is too harsh.
- PEP carries a beta of 0.36, which means the stock should be judged on how it affects total portfolio swings, not just on standalone upside.
- PEP remains in a bearish short-term trend and sits 25.2% below its high, which raises the bar for any thesis that depends on fast multiple expansion.
Portfolio Use Case
- PEP is more relevant for investors who want some income support alongside price appreciation, not just pure growth exposure.
- The beta profile suggests it can fit a quality or lower-volatility sleeve more naturally than a high-octane tactical basket.
- This page is most useful for deciding whether the stock deserves a permanent slot in the portfolio or just a place on the watchlist.
What Would Change the View
- A recovery in price alone would not be enough to improve the view; the thesis needs confirmation from improving business or valuation signals.
- Volatility is already above the sector norm, so even a correct long-term thesis can be painful if the position size is too aggressive.
- The view would need revisiting if peers such as PG, KO, WMT start winning the marginal flow or posting cleaner operating momentum.
Methodology
- Price, market cap, beta, yield, and liquidity fields for PEP come from Yahoo Finance quote and summary data.
- 30-day volatility is calculated from recent daily returns and annualized using a 252-trading-day convention.
- Sector context uses stored benchmark averages for Consumer Defensive so each page compares the ticker against a stable peer baseline rather than against the whole market.
- Peer comparisons use the Portfolio Terminal coverage set and highlight nearby listed alternatives such as PG, KO, WMT.
Sources
- Yahoo Finance quote dataopen →
Live quote, valuation, beta, yield, and volume fields used for PEP. Last refresh: Oct 8, 2026, 9:48 PM.
- Portfolio Terminal methodologyopen →
Explains how analytics, refresh cadence, and portfolio interpretation work across the product.
- Peer set and coverage context
Comparative context for this page is anchored around nearby tracked names such as PG, KO, WMT.
What PepsiCo Inc. does
PepsiCo, Inc. engages in the manufacture, marketing, distribution, and sale of various beverages and convenient foods worldwide. The company operates through six segments: PepsiCo Foods North America; PepsiCo Beverages North America; International Beverages Franchise; Europe, Middle East and Africa; Latin America Foods; and Asia Pacific Foods. It offers cereals, chips, dips, granola bars, oatmeal, pasta, rice, and syrups and mixes; refrigerated dips and spreads; beverage concentrates, fountain syrups, and finished goods; and ready-to-drink tea and coffee products. The company also provides SodaStream sparkling water makers and related products, as well as various dairy products under the…
Employees
306,000
Industry
Beverages - Non-Alcoholic
Headquarters
Purchase, United States
What analysts expect
PEP carries a hold consensus from 22 analysts, with an average price target of $148.64 versus $128.34 today (+15.8%). Targets are estimates and can move quickly after earnings.
Consensus aggregated by Yahoo Finance. Targets are estimates, not forecasts.
How the business is doing
PEP generated $96.90B in trailing revenue (6.4% year over year), with a 10.8% net margin, and $7.83B of free cash flow, against $42.50B of net debt.
The numbers, year by year
| Fiscal year | Revenue | Gross profit | Operating income | Net income | EPS | Free cash flow |
|---|---|---|---|---|---|---|
| 2025 | $93.92B | $50.86B | $13.49B | $8.24B | $6.03 | $7.67B |
| 2024 | $91.85B | $50.11B | $12.92B | $9.58B | $6.98 | $7.19B |
| 2023 | $91.47B | $49.59B | $12.91B | $9.07B | $6.60 | $7.92B |
| 2022 | $86.39B | $45.82B | $11.36B | $8.91B | $6.47 | $5.60B |
When it reports next
Estimates aggregated by Yahoo Finance. Dates move and estimates change until the report lands.
Which ETFs hold it
PEP is in 12 of the 30 ETFs we track. It weighs most in XLP: 4.25% of the fund, holding #10 of 33.
How it sits in consumer defensive
Stable sector with essential products like food, beverages, and household goods.
The companies it competes with
PEP beside the consumer defensive names it is usually measured against.
What the chart is saying
In a downtrend, below both moving averages.
downtrend- Price is 5.5% below its 50-day average and 12.6% below its 200-day.
- The 50-day crossed below the 200-day on 2026-06-22 (a “death cross”).
- RSI at 42 is neither stretched nor washed out.
- The nearest ceiling is $135.35 (+5.5%).
A description of the chart, not advice. Indicators describe what the price has done; none of them knows what it does next.
Questions people ask about it
Is PEP a good investment in 2026?
PepsiCo Inc. trades at a P/E ratio of 16.8, with medium volatility (19.6% annualized). Recent trend shows weakness.
What is the risk level of PEP?
Based on 30-day volatility of 19.6%, PEP has MEDIUM risk. Beta of 0.36 indicates lower sensitivity to market movements than average.
Does PEP pay dividends?
Yes, PepsiCo Inc. has a dividend yield of 4.78%.
How far is PEP from its all-time high?
PepsiCo Inc. is 34.8% below its all-time high of $196.88, reached in May 2023. Over the 10 years to the end of September 2026, with dividends reinvested, it returned +58.8%, against +312.9% for the S&P 500 (SPY).
Which ETFs hold PEP?
12 of the 30 popular ETFs we track hold PepsiCo Inc.. The largest weights: XLP (4.25%), SCHD (3.80%), JEPI (1.16%), VIG (0.82%) and VYM (0.77%). Measured on each issuer's full holdings file, dated August 31 to October 1, 2026.
How much of VOO is PEP?
0.29%, as of August 31, 2026: PEP is holding #59 of 505 in Vanguard's file for VOO. $1,000 in VOO puts about $2.90 in PepsiCo Inc..
What is the analyst price target for PEP?
The average analyst price target for PepsiCo Inc. (PEP) is $148.64 based on 22 analyst estimates, about 15.8% above the current price of $128.34. The published range runs from $124.00 to $180.00.
How much revenue does PEP generate?
PepsiCo Inc. reported $96.90B in trailing twelve-month revenue. Revenue growth is running at 6.4% year over year. Net margin sits at 10.8%. Figures are aggregated from company filings by Yahoo Finance and refresh on an hourly cadence.
Compare PEP with anything
Five years side by side: what $10,000 became, how far each fell, whether they move together.