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HASconsumer cyclicalnasdaqgs

Hasbro Inc. logoHasbro Inc.

Hasbro Inc. (HAS) is a consumer cyclical company; Yahoo Finance files it under leisure.

Price

$118.91

-0.53% on Nov 6

Risk

High

42.0% vol · 30d

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Key facts, as of

As of November 6, 2026, Hasbro Inc. (HAS) trades at $118.91, up 55.2% over the past year. Its 52-week range runs from $74.78 to $124.00; the price is 4.1% below that high. It is 6.3% below its all-time high of $126.87, reached in July 2019. Over the 10 years to the end of October 2026, with dividends reinvested, it returned +98.9%, against +316.3% for the S&P 500 (SPY). It sits 27.5% above its 200-day average of $93.25, and its 50-day average is above the 200-day too: an uptrend on both averages. Its 30-day volatility is 42.0% annualized, which we rate high risk. It has a trailing P/E of 17.7 and a dividend yield of 2.35%.

Cite: Portfolio Terminal, "Hasbro Inc. (HAS) stock analysis", 2026-11-06. https://portfolio-terminal.com/analyse/has

01Market

Where it trades today

Market cap

$16.63B

Price / earnings

17.7x

Beta

0.36

swings less than the market

Dividend yield

2.35%

Volume

1.79M

avg 1.94M

50-day average

$98.78

200-day average

$93.25

30-day move

+28.6%

52-week range4.1% below the high
low $74.78$118.91high $124.00

trading 90% of the way up its 52-week range

02Price

How the price has moved

30-day price+28.55%
30 days ago$92.50 → $118.91today
1-year performance+53.0%
$87$99$112NovDecJanFebMarAprMayJunJulAugSepOct
HAS · 52 weeks$77.71 → $118.91
03History

How far it is from its record

All-time high

$126.87

Jul 2019, intraday

From the high

−6.3%

+6.7% to regain it

History from

Jan 1985

monthly, Yahoo Finance

10 years

+98.9%

SPY +316.3%

Hasbro Inc. (HAS) is 6.3% below its all-time high of $126.87, reached in July 2019. Over the 10 years to the end of October 2026, with dividends reinvested, it returned +98.9%, against +316.3% for the S&P 500 (SPY).

HAS since Jan 1985−6.3% from the high
$32$65$98$118.91$126.87 · Jul 20191990200020102020
Month-end closes, split-adjusted · dashed: today
04Read

The read, from its own figures

the read2 sources

What its numbers say

  • HAS closes above its 50-day average ($98.78), and the 50-day sits above the 200-day ($93.25): on both averages the chart reads as an uptrend.
  • At $118.91, HAS is 4.1% below its 1-year high of $124.00, set on November 5, 2026, and 59.0% above its 1-year low of $74.78 (November 19, 2025).
  • Over the past month HAS rose 28.6%, from $92.50 to $118.91.
  • HAS trades at 17.7x its last twelve months of earnings and 17.0x the next twelve months' estimate, so analysts expect earnings 4.0% higher.
  • HAS's 30-day volatility, 42.0% a year, works out to a typical daily move of about 2.6%.
  • Yahoo Finance puts its beta at 0.36: over five years of monthly returns, HAS moved about 0.36% for each 1% move of the S&P 500.

What would change the read

  • A close under the 50-day average, $98.78 (−16.9% from the last close), would turn the read to a pullback; under the 200-day, $93.25 (−21.6%), the longer rise is in question.
  • A close above $124.00 (+4.3%) would be a new 1-year high; below $74.78 (−37.1%), a new 1-year low.

How it is computed

  • Prices are Yahoo Finance's daily candles for HAS, the same ones the chart below draws; the P/E, forward P/E and beta are Yahoo Finance quote fields.
  • The averages are simple means of the last 50 and 200 closes; the 1-year high and low are the highest high and lowest low of the last 252 sessions; the 30-day volatility is the standard deviation of the past month's daily returns, annualized with the square root of 252.
  • Every sentence here is written by code from those figures, refreshed daily; nobody edits it for HAS by hand. It describes what the price and the multiples have done, not what they will do, and it is not advice.

Sources

  • Yahoo Finance quote and daily historyopen →

    The candles, the averages' inputs and the quote fields used for HAS. Last refresh: Nov 8, 2026, 10:53 PM UTC.

  • How Portfolio Terminal computes its figuresopen →

    The methodology page behind the analytics and their refresh cadence.

Computed, not written · Code turns the figures above into these sentences; market data refreshed 11/8/2026, 10:53:35 PM. Page built by Julien Esnault. A description of the data, not advice.
05About

What Hasbro Inc. does

profile

Hasbro, Inc. operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong. The company offers trading cards and collectibles, action figures, arts and crafts and creative play products, dolls, play sets, preschool toys, plush products, vehicles and toy-related specialty products, sports action products and accessories, and other consumer products; and licensed products, such as apparel, publishing products, home goods and electronics, and toy products. It also engages in the sourcing, marketing, and sale of toy and game products; and promotes its brands through the out-licensing of trademarks, characters, and other brand and…

Employees

4,520

Industry

Leisure

Headquarters

Pawtucket, United States

06Analyst Consensus

What analysts expect

HAS carries a strong buy consensus from 13 analysts, with an average price target of $119.08 versus $118.91 today (+0.1%). Targets are estimates and can move quickly after earnings.

Consensus

Strong Buy

Average target

$119.08

$100.00 to $137.00

Upside to target

+0.1%

Analysts covering

13

Consensus aggregated by Yahoo Finance. Targets are estimates, not forecasts.

07Financial Strength

How the business is doing

HAS generated $5.18B in trailing revenue (15.0% year over year), with a 18.4% net margin, and $804.50M of free cash flow, against $2.42B of net debt.

Revenue (TTM)

$5.18B

Net margin

18.4%

Revenue growth

15.0%

Free cash flow

$804.50M

Gross margin

65.3%

Operating margin

32.4%

Return on equity

139.8%

Total cash

$1.43B

Total debt

$3.85B

Earnings growth

68.9%

08Annual Financials

The numbers, year by year

annual financials4 years
Fiscal yearRevenueGross profitOperating incomeNet incomeEPSFree cash flow
2025$4.70B$3.04B$1.06B-$322.40M-$2.30$694.90M
2024$4.14B$2.67B$727.40M$385.60M$2.77$649.90M
2023$5.00B$2.87B$191.40M-$1.49B-$10.73$516.30M
2022$5.86B$3.45B$429.80M$203.50M$1.47$198.70M
Company filings via Yahoo Finance. Refreshed 11/8/2026.
09Next Earnings

When it reports next

Next report

Oct 20, 2026

EPS estimate

$1.49

Revenue estimate

$1.43B

Estimates aggregated by Yahoo Finance. Dates move and estimates change until the report lands.

10ETFs

Which ETFs hold it

HAS is in 13 of the 54 ETFs we track. It weighs most in XLY: 0.38% of the fund, holding #39 of 48.

etfs holding it13 of 54 funds
XLY0.38%#39 of 48RSP0.22%#37 of 504VB0.16%#166 of 1,301VYM0.05%#249 of 593IVV0.02%#435 of 503SPY0.02%#436 of 504CSPX0.02%#441 of 503ITOT0.02%#526 of 2,423VOO0.02%#455 of 505VUAA0.02%#453 of 503VTI0.02%#565 of 3,516VT0.01%#1170 of 10,155IWF0.01%#273 of 371
11Technicals

What the chart is saying

In an uptrend, 4.1% under its 1-year high with no resistance above.

uptrend
has · daily
50-day 98.78200-day 93.25resistancesupport
80.0090.001107030RSI 14 · 75volS 98.23S 94.34119JunJulAugSepOctNov
Daily candles · HASLevels are zones where the price turned at least twice in the last year. Last close $118.91 on 2026-11-06.

RSI (14)

75

overbought

vs 50-day

+20.4%

avg $98.78

vs 200-day

+27.5%

avg $93.25

From 1-year high

−4.1%

high $124.00 · 2026-11-05

levels and the read42% annualized vol · 30d
support$98.23turned here 6×−17.4%
support$94.34turned here 2×−20.7%
  • Price is 20.4% above its 50-day average and 27.5% above its 200-day.
  • The 50-day crossed above the 200-day on 2026-09-14 (a “golden cross”).
  • RSI at 75 is overbought: strong momentum, and stretched.
  • Nothing above has stopped it this year; the nearest floor is $98.23 (-17.4%).

A description of the chart, not advice. Indicators describe what the price has done; none of them knows what it does next.

12Questions

Questions people ask about it

questions8 answered

How is HAS valued right now?

Hasbro Inc. trades at 17.7 times its last twelve months of earnings and 17.0 times the next twelve months' estimate (Yahoo Finance, November 6, 2026). On the chart: in an uptrend, 4.1% under its 1-year high with no resistance above. Price is 20.4% above its 50-day average and 27.5% above its 200-day.

What is the risk level of HAS?

Based on 30-day volatility of 42.0%, HAS has HIGH risk. Its beta of 0.36 means it has swung less than the S&P 500 over the last five years.

Does HAS pay dividends?

Yes, Hasbro Inc. has a dividend yield of 2.35%.

How far is HAS from its all-time high?

Hasbro Inc. is 6.3% below its all-time high of $126.87, reached in July 2019. Over the 10 years to the end of October 2026, with dividends reinvested, it returned +98.9%, against +316.3% for the S&P 500 (SPY).

Which ETFs hold HAS?

13 of the 54 popular ETFs we track hold Hasbro Inc.. The largest weights: XLY (0.38%), RSP (0.22%), VB (0.16%), VYM (0.05%) and IVV (0.02%). Measured on each issuer's full holdings file, dated September 30 to October 18, 2026.

How much of VOO is HAS?

0.02%, as of September 30, 2026: HAS is holding #455 of 505 in Vanguard's file for VOO. $1,000 in VOO puts about $0.19 in Hasbro Inc..

What is the analyst price target for HAS?

The average analyst price target for Hasbro Inc. (HAS) is $119.08 based on 13 analyst estimates, about 0.1% above the current price of $118.91. The published range runs from $100.00 to $137.00.

How much revenue does HAS generate?

Hasbro Inc. reported $5.18B in trailing twelve-month revenue. Revenue growth is running at 15.0% year over year. Net margin sits at 18.4%. Figures are aggregated from company filings by Yahoo Finance and refresh on an hourly cadence.

Compare HAS with anything

Five years side by side: what $10,000 became, how far each fell, whether they move together.

Hasbro Inc. logo