Where it trades today
trading 0% of the way up its 52-week range
How the price has moved
What to weigh before acting
What Matters Now
- Ad demand, engagement trends, and the durability of monetization are usually the swing factors for the multiple.
- PARA trades at 0.1x earnings versus 17.0x for the sector, which means the rerating case depends on proving the discount is too harsh.
- Recent realized volatility is running around 59.0%, above the sector norm of 25.0%, so position sizing matters more than usual.
- PARA remains in a bearish short-term trend and sits 98.8% below its high, which raises the bar for any thesis that depends on fast multiple expansion.
Portfolio Use Case
- PARA is more useful for investors comparing conviction names inside communication services than for someone looking for a passive “set and forget” holding.
- The beta profile suggests it can fit a quality or lower-volatility sleeve more naturally than a high-octane tactical basket.
- This page is most useful for deciding whether the stock deserves a permanent slot in the portfolio or just a place on the watchlist.
What Would Change the View
- A recovery in price alone would not be enough to improve the view; the thesis needs confirmation from improving business or valuation signals.
- Volatility is already above the sector norm, so even a correct long-term thesis can be painful if the position size is too aggressive.
- There is little income cushion here, so total return depends mainly on price appreciation and execution staying on track.
Methodology
- Price, market cap, beta, yield, and liquidity fields for PARA come from Yahoo Finance quote and summary data.
- 30-day volatility is calculated from recent daily returns and annualized using a 252-trading-day convention.
- Sector context uses stored benchmark averages for Communication Services so each page compares the ticker against a stable peer baseline rather than against the whole market.
- Peer comparisons use the Portfolio Terminal coverage set and highlight nearby listed alternatives such as GOOGL, META, DIS.
Sources
- Yahoo Finance quote dataopen →
Live quote, valuation, beta, yield, and volume fields used for PARA. Last refresh: Sep 18, 2026, 10:57 PM.
- Portfolio Terminal methodologyopen →
Explains how analytics, refresh cadence, and portfolio interpretation work across the product.
- Peer set and coverage context
Comparative context for this page is anchored around nearby tracked names such as GOOGL, META, DIS.
What Paramount Global does
Banzai International, Inc., a marketing technology company, provides data-driven marketing and sales solutions for various businesses in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. It operates through three segments: Banzai Operating Co., Inc; OpenReel; and Vidello. The company's software-as-a-service products include OpenReel, an AI-powered video creation platform to remotely record, edit, host, and share videos from any location; CreateStudio, a video animation and editing software for an intuitive drag-and-drop interface; and Vidello, a video hosting and marketing platform designed to help businesses manage, customize, and optimize their video content. It offers…
Employees
33
Industry
Software - Application
Headquarters
Bainbridge Island, United States
What analysts expect
PARA carries a strong buy consensus from 1 analysts, with an average price target of $24.00 versus $0.93 today (+2481.2%). Targets are estimates and can move quickly after earnings.
Consensus aggregated by Yahoo Finance. Targets are estimates, not forecasts.
How the business is doing
PARA generated $10.62M in trailing revenue (-27.3% year over year), with a -228.7% net margin, and -$10.21M of free cash flow, against $6.12M of net debt.
The numbers, year by year
| Fiscal year | Revenue | Gross profit | Operating income | Net income | EPS | Free cash flow |
|---|---|---|---|---|---|---|
| 2025 | $12.16M | $9.97M | -$18.46M | -$22.49M | -$119.00 | -$15.71M |
| 2024 | $4.53M | $3.11M | -$13.47M | -$31.51M | -$1395.00 | -$9.58M |
| 2023 | $4.56M | $3.12M | -$9.80M | -$14.41M | -$1200.00 | -$1.55M |
| 2022 | $5.33M | $3.38M | -$5.91M | -$15.47M | -$1207.06 | -$5.18M |
How it sits in communication services
Media, entertainment, telecommunications, and interactive services.
The companies it competes with
PARA beside the communication services names it is usually measured against.
What the chart is saying
Paramount Global trades at $0.93, 98.8% below its 52-week high. With a beta of -1.07, it shows less sensitivity to what the wider market does.
Questions people ask about it
Is PARA a good buy right now?
Paramount Global trades at 0.1x earnings. This is below market average, potentially undervalued. Current risk level is Very High based on 59.0% volatility.
Does PARA pay dividends?
Paramount Global does not currently pay a regular dividend. The company may be reinvesting profits for growth.
How volatile is PARA?
With 30-day annualized volatility of 59.0% and beta of -1.07, PARA is classified as Very High risk. The stock tends to be more stable than the market average.
What is the analyst price target for PARA?
The average analyst price target for Paramount Global (PARA) is $24.00 based on 1 analyst estimates, about 2481.2% above the current price of $0.93. The published range runs from $24.00 to $24.00.
How much revenue does PARA generate?
Paramount Global reported $10.62M in trailing twelve-month revenue. Revenue growth is running at -27.3% year over year. Net margin sits at -228.7%. Figures are aggregated from company filings by Yahoo Finance and refresh on an hourly cadence.