---
title: "Procter & Gamble (PG) stock analysis"
url: https://portfolio-terminal.com/analyse/pg
publisher: "Portfolio Terminal"
as_of: 2026-10-10
ticker: PG
sector: "Consumer Defensive"
data: "Daily prices from Yahoo Finance; averages, volatility and levels computed by Portfolio Terminal"
---

# Procter & Gamble (PG) stock analysis

> **Source:** Portfolio Terminal, "Procter & Gamble (PG) stock analysis", 2026-10-10. https://portfolio-terminal.com/analyse/pg
> Figures are true as of the date above and the page is rebuilt every hour. When you use one, cite the line above and link to the URL.

## Key facts

- As of October 10, 2026, Procter & Gamble (PG) trades at $151.23, up 0.4% over the past year.
- Its 52-week range runs from $137.62 to $167.25; the price is 9.6% below that high.
- It is 16.2% below its all-time high of $180.43, reached in November 2024.
- Over the 10 years to the end of September 2026, with dividends reinvested, it returned +112.6%, against +312.9% for the S&P 500 (SPY).
- It sits 2.4% above its 200-day average of $147.74, the usual sign of a long-term uptrend.
- Its 30-day volatility is 16.2% annualized, which we rate medium risk.
- It has a trailing P/E of 22.8 and a dividend yield of 2.88%.

## About Procter & Gamble

Procter & Gamble (PG) is a consumer defensive company operating in household & personal products. Demand is typically resilient, with margin discipline and pricing power as key drivers. This analysis page tracks valuation context, trend strength, and downside risk over time.

## What the chart is saying

Back above its 50-day average, still under the long-term trend.

- Price is 3.6% above its 50-day average and 2.4% above its 200-day.
- The 50-day crossed below the 200-day on 2026-08-21 (a “death cross”).
- RSI at 62 is neither stretched nor washed out.
- The nearest ceiling is $153.13 (+1.3%), the nearest floor $148.15 (-2.0%).

### Support and resistance

- Resistance near $156.58, 3.5% above the last close (the price turned there 2 times in the last year).
- Resistance near $153.13, 1.3% above the last close (the price turned there 6 times in the last year).
- Support near $148.15, 2.0% below the last close (the price turned there 7 times in the last year).
- Support near $143.01, 5.4% below the last close (the price turned there 9 times in the last year).

## Which ETFs hold it

PG is in 11 of the 30 ETFs we track. It weighs most in XLP: 7.61% of the fund, holding #4 of 33.

- [XLP holdings](https://portfolio-terminal.com/etf/xlp/holdings): 7.61% of the fund, holding #4 of 33 (SPDR, September 24, 2026)
- [SCHD holdings](https://portfolio-terminal.com/etf/schd/holdings): 4.11% of the fund, holding #4 of 100 (Schwab, September 24, 2026)
- [DIA holdings](https://portfolio-terminal.com/etf/dia/holdings): 1.69% of the fund, holding #25 of 30 (SPDR, September 24, 2026)
- [VIG holdings](https://portfolio-terminal.com/etf/vig/holdings): 1.44% of the fund, holding #20 of 333 (Vanguard, August 31, 2026)
- [VYM holdings](https://portfolio-terminal.com/etf/vym/holdings): 1.36% of the fund, holding #13 of 603 (Vanguard, August 31, 2026)
- [VTV holdings](https://portfolio-terminal.com/etf/vtv/holdings): 1.23% of the fund, holding #14 of 306 (Vanguard, August 31, 2026)
- [JEPI holdings](https://portfolio-terminal.com/etf/jepi/holdings): 0.69% of the fund, holding #46 of 119 (J.P. Morgan, September 24, 2026)
- [VOO holdings](https://portfolio-terminal.com/etf/voo/holdings): 0.51% of the fund, holding #35 of 505 (Vanguard, August 31, 2026)
- [SPY holdings](https://portfolio-terminal.com/etf/spy/holdings): 0.51% of the fund, holding #32 of 504 (SPDR, September 24, 2026)
- [IVV holdings](https://portfolio-terminal.com/etf/ivv/holdings): 0.51% of the fund, holding #32 of 503 (iShares, September 24, 2026)
- [VTI holdings](https://portfolio-terminal.com/etf/vti/holdings): 0.46% of the fund, holding #34 of 3,503 (Vanguard, August 31, 2026)

Source: each issuer's full holdings file (August 31 to September 24, 2026), matched on the company's ISIN.

## Famous investors who hold it

PG is in the latest 13F of 1 of the 15 famous investors we follow. Terry Smith (Fundsmith) holds the most of it: 4.38% of the portfolio, position #9 of 41, as of Q2 2026.

- [Terry Smith (Fundsmith)](https://portfolio-terminal.com/gurus/SMITH): 4.38% of the portfolio, position #9 of 41 (Q2 2026 13F, filed August 14, 2026)

Source: each investor's latest Form 13F filed with the SEC (Q2 2026); long US positions, shares only, as a share of everything the filing reports.

Interactive chart, fundamentals and peers: https://portfolio-terminal.com/analyse/pg