---
title: "Kroger Co. (KR) stock analysis"
url: https://portfolio-terminal.com/analyse/kr
publisher: "Portfolio Terminal"
as_of: 2026-09-29
ticker: KR
sector: "Consumer Defensive"
data: "Daily prices from Yahoo Finance; averages, volatility and levels computed by Portfolio Terminal"
---

# Kroger Co. (KR) stock analysis

> **Source:** Portfolio Terminal, "Kroger Co. (KR) stock analysis", 2026-09-29. https://portfolio-terminal.com/analyse/kr
> Figures are true as of the date above and the page is rebuilt every hour. When you use one, cite the line above and link to the URL.

## Key facts

- As of September 29, 2026, Kroger Co. (KR) trades at $60.79, down 8.5% over the past year.
- Its 52-week range runs from $54.15 to $76.58; the price is 20.6% below that high.
- It sits 4.4% below its 200-day average of $63.57, the usual sign of a long-term downtrend.
- Its 30-day volatility is 27.3% annualized, which we rate medium risk.
- It has a trailing P/E of 32.9 and a dividend yield of 2.61%.

## About Kroger Co.

Kroger Co. (KR) is a consumer defensive company operating in grocery stores. Demand is typically resilient, with margin discipline and pricing power as key drivers. Follow price action, market risk, and comparative valuation signals to support portfolio decisions.

## What the chart is saying

Back above its 50-day average, still under the long-term trend.

- Price is 4.7% above its 50-day average and 4.4% below its 200-day.
- The 50-day crossed below the 200-day on 2026-06-12 (a “death cross”).
- RSI at 59 is neither stretched nor washed out.
- The nearest ceiling is $62.57 (+2.9%), the nearest floor $58.90 (-3.1%).

### Support and resistance

- Resistance near $64.37, 5.9% above the last close (the price turned there 7 times in the last year).
- Resistance near $62.57, 2.9% above the last close (the price turned there 2 times in the last year).
- Support near $58.90, 3.1% below the last close (the price turned there 2 times in the last year).
- Support near $55.07, 9.4% below the last close (the price turned there 6 times in the last year).

Interactive chart, fundamentals and peers: https://portfolio-terminal.com/analyse/kr